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STTARK BLOG

Custom Label & Packaging Insights

Tips, trends, and design inspiration for a wide variety of products.

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person choosing from selection of packaging types
August 30, 2021

How to Choose the Right Packaging for Your Products
First impressions matter, especially when it comes to product packaging. According to Nielsen’s market research, the average consumer is willing to give brands only 13 seconds of their time before making an in-store purchase decision and only 19 seconds before making a purchase online.  The right custom product packaging can help trigger a purchase decision…
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Best Sizes and Materials for Coffee Bag Labels
June 22, 2021

Best Sizes and Materials for Coffee Bag Labels
Running a coffee business can be an extremely fun and creative endeavor, from inventing delicious new blends to designing the coffee bag packaging. We work with coffee roasters all across the country, and we are blown away by the ingenuity and creativity we’ve seen in coffee bag packaging and design. We want to help your…
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Several cartons of ice cream flavors, including Vanilla, Strawberry, Double Chocolate, Caramel Swirl, and Cookies and Cream.
June 11, 2021

Best Ice Cream Label Sizes and Materials
In the hot summer months, nothing is quite as refreshing as a frozen confectionary treat. Alternatively, nothing pairs better with a weekend of binging Netflix than a pint of ice cream. Whatever the reason and whatever the season, creating ice cream labels to suit your brand doesn’t have to give you a brain freeze. We’ve…
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Four Boston round oil dropper bottles in various sizes.
May 12, 2021

Dropper Bottle Size Guide
Dropper bottles are a sturdy, easy-to-use option for holding a wide variety of products — from serums to CBD to essential oils. Dropper bottles can also be used as tincture bottles for dispensing a variety of plant compounds. In this post, we’ll be exploring the different dropper bottle sizes, types, and recommendations for what each…
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Packing orders for online business
March 24, 2021

How to Start an Online Business: From Product to Packaging
Working for yourself. Bringing your vision to life. Enjoying what you do for a living. These are just a few of the reasons why people decide to start an online business. It’s not easy. But when done right, running an online business can be both profitable and enjoyable.  In this post, we’ll show you how…
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White wine packaging
January 25, 2021

Wine Packaging Design Ideas and Trends To Watch
The wine industry in the U.S. is alive and well. Total revenue for wine sales are estimated to hit the $50 billion mark for 2020. Although that’s a big number, the wine industry is a competitive one, with wine labels from around the globe clamoring for a dominant position in the largest wine market in…
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Examples of sustainable food packaging
December 14, 2020

Ultimate Guide to Sustainable Packaging (+Examples)
With so much focus on product packaging finding its way into the world’s oceans and piling up in our landfills, sustainable packaging is at the forefront of consumer consciousness. It’s difficult to imagine what life on earth will look like in two to three hundred years. Although it’s hard to predict what the future holds,…
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November 11, 2020

Ultimate Guide to Creating Your Own Product Label
Getting to the point where you’re ready to create your product’s label is an exciting place to be. It’s also a very important stage in the process of launching a product. After all, a product’s label is one of the most valuable pieces of marketing collateral you have. It’s the first thing a consumer sees…
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Stack of custom stickers
October 22, 2020

Stickers Vs. Labels: What’s the Difference?
If you are looking for a creative way to label your product or promote your brand, you’ve probably found yourself searching for custom labels or stickers–or both. By now you might be wondering, what’s the difference? Essentially, labels and stickers are the same thing. The printing process is identical and labels and stickers function exactly…
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A variety of skin care products packaged in a box
October 19, 2020

The Ultimate Guide to Skincare Packaging
Creating your own skincare brand is an exciting venture. You can prioritize what matters to you in skincare products and develop a meaningful brand identity that reflects your values. As you begin planning your brand’s portfolio of products, one of the most important decisions you’ll make is what type and style of skincare packaging and…
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