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STTARK BLOG

Custom Label & Packaging Insights

Tips, trends, and design inspiration for a wide variety of products.

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woman scanning product label with augmented reality app on phone in store
July 12, 2024

Create Interactive Product Labels with Augmented Reality
Product labeling has come a long way, evolving from static designs to interactive experiences that captivate consumers. In the past, product labels were limited to providing basic information and branding. However, with the advancements in technology, businesses now have the opportunity to use augmented reality (AR) to enhance their labels and packaging. What is Augmented…
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metal die on rotary die cutting machine
July 5, 2024

What is die cutting in custom packaging?
A versatile process used extensively in the packaging industry, custom die cutting is particularly important for creating custom labels and folding cartons. This technique allows manufacturers to produce unique shapes and designs that are consistent and repeatable, perfect for branding and product packaging. In this article, we’ll explore the die-cutting process, the types of dies…
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cbd packaging feature image
June 28, 2024

The Art of CBD Packaging Design
The world of CBD products is booming, and more people are getting to know cannabidiol as a good source of well-being and health. With the market expanding, so does the rivalry among brands. An effective way to stand out in this congested marketplace is through an outstanding packaging design. The development of a unique brand…
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Product shot of Beyond hard seltzers against a bright orange background.
June 11, 2024

Everything You Need to Know About Hard Seltzer Labels
Let’s face it: hard seltzer is here to stay. And why not? These boozy beverages are refreshing, versatile, and low-calorie, making them a staple in most coolers and fridges nationwide this summer. Plus, they’re a blessing to those who are gluten-free. Whether you currently own a brewery or are just starting in the beverage industry,…
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sustainable packaging header image
June 7, 2024

A Guide to Sustainable Packaging for Small Businesses 
Sustainable packaging is something that is becoming increasingly relevant every day. Of course, the ultimate beneficiary of a move to sustainable packaging is the planet’s health. However, the shift in consumer preferences also pushes businesses to adapt to more sustainable practices. Opting for sustainable small business packaging can help your growing brand contribute to a…
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Tips For Transitioning Your E-Commerce Business To Physical Retail
May 24, 2024

Tips For Transitioning Your E-Commerce Business To Physical Retail
Many physical retail stores are shifting to online marketing to make their products more accessible and leverage the e-commerce business boom.  But what benefits can physical retail stores bring for purely e-commerce businesses? Establishing retail locations can be very beneficial for online stores. Keep reading as we provide tips and explore best practices for transitioning…
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a team designing a product box on a computer in an office
May 17, 2024

9 AI Design Tools for Packaging in 2024
In 2024, artificial intelligence has impacted all industries in some way, and we recognize that AI design tools for packaging are becoming more readily available too. According to the Forbes Advisor survey, 53% of businesses are using AI to improve and perfect their operations across different functions. These design tools offer innovative solutions for creating…
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various cosmetics bottles on a light blue background
May 3, 2024

Comparing White Label vs Private Label Products
What is the differences between white label vs private label products? How can white labeling or private labeling help your business grow? Which method is best for your products? Well, the short answer is it depends. Both white labeling and private labeling help businesses expand their product offerings without investing heavily in new product development.…
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The Folding Carton Handbook: Sttark's Guide to Carton Setup
April 19, 2024

The Folding Carton Handbook: Sttark's Guide to Carton Setup
Folding carton packaging plays a crucial role in capturing consumer attention and influencing purchasing decisions in a competitive retail space. Folding cartons, with their versatility, functionality, and visual appeal, have emerged as a preferred packaging solution for a wide range of products, from food and beverages to electronics and cosmetics. To create an effective folding…
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5 Top Private Label Supplement Manufacturers
April 12, 2024

5 Top Private Label Supplement Manufacturers
In the health and wellness industry, private label supplements have become more popular over the past few years. They offer businesses a unique opportunity to launch their own brand of dietary supplements. But how do you ensure the quality and safety of these products? The answer lies in partnering with a top private label supplement…
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