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STTARK BLOG

Custom Label & Packaging Insights

Tips, trends, and design inspiration for a wide variety of products.

How to Market a Candle Business [+ tools and resources]

If you’ve decided to make the leap to start your own candle business, or you’ve been in the craft for some time, you’ll need to stay on top of marketing in order for your business to grow. The candle industry is super saturated, worth about $7,162.83 million in 2020, and projected to reach $10,656.05 million…
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Complete Guide to Vitamin & Supplement Packaging

Vitamin and supplement packaging plays a vital role in a company’s ability to sell its products to consumers. How a product is packaged can determine how likely it is to end up in someone’s physical or digital shopping cart. In this post, we’ll cover what you need to know about supplement and vitamin packaging. We’ll…
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Sttark's Guide to Printing: Process Color vs. Spot Color

Printed materials are vital for almost any business out there. Custom labels, product packaging, shipping materials, and more all need to be printed to keep your business running. Whether you’re using an at-home label printer or have upgraded to a professional label printer, you may have noticed color variations between print jobs. This could be…
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How and Why To Start a Cosmetics Business

With all the cosmetics companies out there, you’d think it would be easy for consumers to find the products they’re looking for. But even with all the options available, many people struggle to find beauty products that fit their needs and their lifestyle. There’s plenty of room for cosmetics companies that cater to in-demand niches.…
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The Difference Between Boxes and Cartons

When it comes to product packaging, we often use the terms box and carton interchangeably. However, there are quite a few differences between the two and major benefits to using both in your product packaging. Fortunately, we know quite a bit about boxes and custom printed folding cartons. In this post, we’ll share our knowledge…
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Top 5 Private Label Cannabis Companies in the US

It’s no secret that the cannabis industry is taking off, from CBD products to pure THC-based products. The cannabis industry was worth $20.47 billion USD in 2020, with experts projecting that it will grow to $197.74 billion USD in 2028. Whether you are a startup cannabis brand or an established company looking to find a…
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Thermal Printing: An Introductory Guide

Thermal printing has been around since the 1970s and still has many uses and applications today. They have been used in everything from underwater explorations to the Game Boy Printer of the late 90s. But what is it, and why does it matter to labels? What is Thermal Printing? Thermal Printing is a form of…
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Interview with BATCH CBD

BATCH CBD is not your everyday CBD company. Born and raised in Wisconsin, BATCH has a unique origin story. Beginning first as a QC lab for Wisconsin Hemp Farmers, BATCH realized they had a knack for formulas and producing CBD products that were effective and enjoyable. It took a trade convention to take them from…
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Ultimate Guide to Soap Packaging

As artisan soaps have grown in popularity, soap packaging has evolved to match unique, high-end soap products. With so many great soap packaging ideas to choose from, it can be a little overwhelming for business owners to sift through all of the options to find the best fit for their soaps. In this post, we’ll…
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Ultimate Guide to Coffee Packaging

Though it’s often underemphasized, packaging for coffee is very important. Without it, delicate beans quickly lose their flavor notes and deep, roasted blends lose the richness and depth of flavor they’re known for. Even the highest quality coffee beans won’t stay that way for long without the right coffee packaging. In this post, we’ll cover…
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